Michelle Okello

Developed and iterated on user-centered designs, improving usability and user satisfaction.

Collaborated with clients to translate business requirements into functional and aesthetically pleasing designs.

Championed user-centric design and product ownership across multiple projects, overseeing initial research to handoff, which resulted in a faster development cycle and over 10% reduction in post-launch issues.

Conducted extensive user research and customer feedback analysis, translating insights into actionable product requirements that improved user satisfaction and product usability.

Developed user personas, intuitive user flows, and wireframes to effectively communicate design concepts, contributing to a 10% increase in brand recognition across products.

Provided comprehensive competitive analysis reports for over 50+ competitors, informing product roadmap decisions and increasing product competitiveness by 15%.

Collaborated with multidisciplinary teams, facilitating discussions to ensure alignment between design, technical feasibility, and business requirements, leading to increased project efficiency.

Led the UX redesign of the Applicant Tracking System for BrighterMonday and Jobberman, contributing to its successful implementation and earning the 'Best E-Recruitment Portal' award at the Digital Tech 100 Awards 2023.

Executed end-to-end UX design processes, from research to prototyping, for various client projects.

Translated complex user requirements into intuitive interfaces, enhancing user engagement and product adoption.

Designed highly effective user interfaces, wireframes, and prototypes, leading to a 10% increase in user engagement and comprehension of product design concepts.

Collaborated with cross-functional teams on the development and launch of 5+ live projects on BrighterMonday and Jobberman platforms, boosting user acquisition by 30%.

Performed usability testing that guided iterative design improvements, reducing user-reported issues by 25% and enhancing the overall user experience.

Developed comprehensive design systems and style guides, ensuring consistency across products and leading to a 10% increase in brand recognition and a 15% reduction in design-related bottlenecks.

Successfully delivered over 10 project assignments on time and within scope, encompassing web and mobile applications, software, and hardware products.

Spearheaded the creation of 50+ customer feedback reports and end-of-trimester impact reports, providing actionable insights that improved customer satisfaction by over 20%.

Championed the 'Close the Loop' initiative, personally engaging with over 500 customers, resolving issues within 24 hours, and significantly reducing detractor churn rates.

Introduced Call Quality Assurance (QA) processes for CX, Telesales, and Recruitment teams, ensuring call quality remained consistently above 85% and positively impacting customer satisfaction.

Developed and executed customer experience strategies, maintaining NPS, CSAT, and CES scores above industry benchmarks, leading to BrighterMonday being recognized as a finalist for the International Customer Experience Awards 2022.

Created comprehensive training materials that decreased customer support inquiries and empowered self-help among customers and staff, thereby reducing operational costs.